Trusted Messengers

Transforming Outreach in Central California: Binational of Central California Partners with OCPSC to Drive Informed Change.

Trusted Messenger Overview

The Trusted Messengers initiative, a partnership with California’s Office of Community Partnerships Strategic Communications (OCPSC), is a pivotal outreach program that engages and educates communities. At its core, the initiative harnesses the power of community-based organizations, like the Binational of Central California, to disseminate accurate, timely, and culturally appropriate messages. These trusted voices directly engage communities, ensuring the messages not only reach the intended audience but also resonate, create impact, and instill trust.

Outreach Services

Save Our Water CA

Encourage Californians to adopt a year-round water conservation mindset.
Prompt behavioral change in light of a hotter, drier climate.
Advocate for sustainable landscaping and water usage habits.

Individual Taxpayer Identification Number (ITIN)

Raise awareness about ITIN as an alternative to SSN for tax processes.
Educate the public about the accessibility and benefits of state services through ITIN.
Streamline information-sharing processes for community-based organizations to better serve their communities.

Extreme Heat

Empower trusted messengers to directly engage with communities.
Develop regional and statewide communication systems to ensure up-to-date and accurate messaging.
Combat misinformation and protect the integrity of government services.
Gather community insights for a better, more inclusive approach.
Collaborate on identifying opportunities for improvement and expansion.

Vaccinate ALL 58 (VA58)

Promote vaccine confidence and dispel myths, particularly in vulnerable communities.
Enhance access to COVID-19 vaccines.
Prepare communities for high-risk periods, such as winter respiratory virus seasons.

Binational Outreach

Kern County

Arvin
Bakersfield
Bodfish
Deleno
Edison
Kernville

Tulare County

Alpaugh
Hot Springs
Farmersville
Ivanhoe
Camp Nelson
Lemon Cove
Earlimart
Lindsay

Fresno County

Coalinga
Huron
Cantua Creek
Kerman
Firebaugh
Mendota
San Joaquin
Tranquility
Fresno

Merced County

Merced

Madera County

Madera

Stanislaus County

Ceres
Modesto
Patterson
Riverbank
Salida

San Joaquin County

Stockton
Farmington
Tracy/Banta

Kings County

Armona
Avenal
Corcoran
Hanford

GET INVOLVED

Don’t miss the chance to make a lasting impact in your community. Your skills, time, and enthusiasm can drive real change. Whether you’re interested in volunteering, fundraising, or sharing our mission on social media, there’s a place for you at Binational of Central California.